.png){kind=logo}
In unveiling the 2025 Retail Price Guide, Stony Point provides a transparent and data-driven perspective on anticipated market valuation trends, price expectations across product lines, and our long-term strategic direction. This document is more than a catalog — it’s a reflection of how we approach value, positioning, and market resilience across our portfolio.
The overall objective of the 2025 Retail Price Guide is to harmonize the internal expectations and the external partners with the prevailing economic realities. Our pricing model is constructed through intensive research of input prices, competitive standards, and demand projections — with the ability to be flexible in regions and customer groups.
In shaping this year’s guide, we referenced independent market analyses and industry pricing models. For instance, research from PwC’s Global Consumer Insights Survey was valuable in validating cost-to-price correlations and understanding margin compression across industries. We also accounted for inflation, supply chain volatility, and changing consumer preferences — factors that directly affect retail pricing strategies.
This structured, evidence-based approach supports long-term sustainability. It aligns with Stony Point’s focus on thoughtful, disciplined asset stewardship outlined in our Investment Process.
Another trend that can be identified in the 2025 Guide is the transition to value-based pricing levels. Mid-segment products are experiencing a compression of the margin, whereas premium categories are experiencing a stronger pricing power. This is an indicator of changing consumerism: customers are becoming more discriminating yet ready to pay more on authenticity, craftsmanship, and quality assurance.
Also, the regional difference is more significant this year. Geographic adjustments capture actual cost disparities — logistics, energy and labor are all significant. In other categories, non-material overheads like transportation and compliance now constitute more than 15 percent of total cost, which is adding to a slight increase in retail prices.
These insights ensure that our partners maintain margin discipline while preserving competitiveness. For Stony Point, the guide acts as a key input in revenue modeling, investment forecasting, and operational planning. It is integrated into the same structured evaluation principles we apply to our Portfolio.
It is not easy to implement a pricing structure in more than one market. It involves the coordination of the finance, operations and commercial departments to make sure that all people know not only what the prices are but why they are priced that way.
To maintain consistency, the deviations of the published guide must be justified by the data only. The constant check-up will make the guide sensitive to the changes in costs, consumer trends, and external shocks.
Communication and training are also significant. Once the sales teams have the economic rationale of pricing, they are able to make strategic decisions that will balance growth and profitability. This science is a reflection of our general philosophy: sustainable development by knowledgeable management.
To partners, distributors and retail partners, the 2025 Retail Price Guide offers certainty and assurance. It is an indicator of how we establish value and how products are to be placed in the market. It can be used by partners as a reference point when launching new products, promoting products in the retail, or negotiating with the channel.
Externally, it aligns with the latest insights from industry authorities like Harvard Business Review’s pricing strategy research — reinforcing that structured, adaptive pricing is essential in maintaining long-term competitiveness.
By adhering to shared pricing frameworks, all parties reduce friction, maintain brand integrity, and protect margin stability across the value chain.
The 2025 Retail Price Guide represents more than just numbers — it reflects Stony Point’s long-standing philosophy of disciplined, generational value creation. In a global environment where cost pressures, innovation cycles, and consumer expectations constantly evolve, our pricing principles ensure clarity and resilience.
As we move through 2025, the guide will serve as both a compass and a safeguard — helping us and our partners navigate uncertainty while maintaining operational strength. We invite our collaborators to review the full guide here and engage with our team for implementation guidance.
Together, we’ll continue to build sustainable value through informed, transparent, and strategic decision-making — the very essence of the Stony Point approach.